Cold email templates

You really don’t need complicated tactics to succeed. Most people overthink cold email, but these examples show how simple it can be. Even a modest 5% reply rate can turn into seven-figure revenue.

*There will be more templates and explanations inside the monthly modules.

**1. **Coaches (info product sellers) - call setters offer

Subject: {{first_name}} — crazy respect!!

{{personalization}}

I really think we can work together! My name is Bo – I help coaches and course creators turn IG DMs into booked sales calls automatically (using AI, of course).

Your work looks great to me, so I decided to make an offer.

I’ll install an AI call-setter inside your IG DMs and book 10 qualified sales calls in the next 26 days or you don’t pay — just reply “yes” and I’ll set it up.

And if you’re skeptical, totally fair — just Google “Bosar Agency.” You’ll see our work, our YouTube channel, and everything we do in the open.

Appreciate your time,

Bo

2. Car dealerships - test drives offer

Subject: something I noticed about your dealership, {{first_name}}

{{personalization}}

I’m Bo — I help DFW dealerships like {{company_name}} turn new inquiries into booked test drives automatically so reps don’t have to spend hours chasing people.

Just thought I’d reach out because what you’re doing already fits perfectly with this kind of result.

I’ll install an AI assistant that books 10 test drives for you in the next 14 days or you don’t pay a cent — no risk, no commitment. Just reply “yes” and I’ll set everything up.

And if you’re skeptical, totally fair — just Google “Bosar Agency.” You’ll see our work, our YouTube channel, and everything we do in the open.

Appreciate your time,
Bo

3. Content creators - content repurposing offer

Subject: really impressed with your channel

Hi Bohdan,

Just watched your video on how to make money using GPTs in 2024 and love what you’re doing with your YouTube channel.

My name's Mohamad, and I helped Larry Hagner go viral, getting over 10,000,000 views and adding 100,000 + people to his audience on autopilot in 90 days.

Just by repurposing his long-form content into viral reels.

Personally, I think you can get a ton of views if you start leveraging short-form content.

Interested?

Let me know and I'll make you a custom short-form-video you can post right now and a video explaining how we did it.

Thanks,

Mohamad Elmasri,
Founder at Scaleyoureels.com
1501 Howard Ave, Unit 101 #2,
Windsor, Ontario, Canada N8X 3T5

4. “Forwarded thread” | Digital agencies - call setters offer

Subject: {{firstName}}, quick question

Hey {{firstName}},

Came across your LinkedIn and wanted to reach out.

I run an AI studio - we set up a predictable outbound system for agencies that brings in around 30+ booked appointments per month without ad spend.

We recently helped NeuronsLab pass 140 booked calls in ~30 days, and from what I’ve seen about {{companyName}}, I’m confident we could replicate similar output.

No risk — and we guarantee a minimum of 30 appointments in the first two months.

Open to a quick 10-minute walkthrough this week?

Thanks,
Bo

——— Forwarded message ———

From: Nick nick@bosar.agency

Date: Tue, Oct 11, 2025 at 11:02 AM

Subject: potential companies

To: Bohdan bohdan@bosar.agency

CC: Sai sai@bosar.agency

Team,

Did some research last week and mapped out a few agency prospects similar to our last client. If they’re open to automation, these should be simple to scale:

– Traffic Lab

– {{companyName}}

– Brezno Group

Let’s touch base if you want me to start outreach. Back tomorrow.

– Nick

5. Influencers - community monetization offer

Subject: lil' gift for your skool bogdan

Hi Bogdan,

Not gonna lie, I spied on AI Fellowship - 4.1k members is impressive, good stuff man.

I’m sending this quick email because I checked out the value you’re delivering and I’m 100 percent confident I can help you add 10k-15k in MRR with your skool in the next few weeks.

The cherry on top: My words are backed by a 100 percent guaranteeee, meaning your wallet stays full either way.

To prove I’m about work, not just words, I’ve created this Value-First Skool Webinar as part of my process.

It should help you convert your members into paying customers while giving genuine value to them.

Gmail and links really aren’t friends, so I had to embed it like this: {{Loom}}

I’ve actually helped my client Paul add a nice 12k MRR just last month (with a low-ticket membership!)...

Making me sure the “Value-First Skool Webinar” will work the same magic for ya :)

Would talk about it face to face,

Do you have some time for a 15-30min talk this week?

Cheers, Sasha